Redbubble Shop Feedback

lpetiti

Hi everyone! I'm trying to create more avenues of income and wanted to get some feedback on my Redbubble shop. I've had it for about a year and have made exactly....two whole sales (both from family). I know at some point it's a numbers game with algorithms and such, but if anyone could give me their thoughts on what they see, any tips on the type of content I have, etc. I'd love to hear it.

https://www.redbubble.com/people/lpetiti/shop?asc=u

kayleenartlover

@lpetiti I have a redbubble shop as well, but it’s always been temporary. Because you get a fraction of a margin from sales, and they don’t have a large audience of customers it seems. And the trending products are always copyrighted stuff like tv shows.

kayleenartlover

If you really want to make sales, I watched some YouTube videos about how to grow and they mentioned that you shouldn’t really expect any sales if you have less than 50 products.

I noticed you also limited your products to just stickers. Might want to consider more options like tshirts or other things as well for those designs.

ArtMelC

@lpetiti Hi Lauren, I hope you don't mind a brutally honest take on your redbubble shop With selling of art products, you have to learn about the buyers' mindset on the platforms. As far as I know, the people shopping on artist platforms like redbubble, society6, etc, buy based on emotions and are mostly looking for one of these:

Aww-squeal-inducing super cute stuff I would buy without thinking. Think round fluffy animal prints... or sweet couple stuff e.g. hj-story
Irresistibly gorgeous stuff that fits into my decor/fashion/ journaling style. This means either brilliant colour combo, excellent technique, meticulous details, shapes and composition etc. Really distinct bold style works too (think Lisa Congdon)
Funny/witty stuff or niche humour like strange planet, xkcd, the oatmeal

From looking at your shop as it is, the artworks are not yet leaning enough into one of the 3 above. The animals are cute, but they aren't super duper cute to make buyer lose self control. They are nice looking but not Irresistibly gorgeous to make someone feel I must must get that now... Some of the words are witty but if you want to go down that route, you will need to lean into it harder and produce a lot of witty stuff so your brand becomes known for it. Of course there is also the exposure factor (do people know you exist?) But I feel if you have found your place in 1/2/3 the exposure part can be improved more easily.

Now there is a 4th category which may give you some sales but I am not sure if this plays well with the Redbubble audience:

Utilitarian Think alphabet cards, flashcard, classroom posters - where you provide additional value on top of the art itself. Of course for this to work your art must work together to enhance the educational content in it, so this isn't exactly an easier route...

I hope this is somewhat helpful to you. All the best! (P.S. this is some knowledge from my past job in marketing. My own art shop is still non existent and like you, I am still struggling to figure out my leaning...)

lpetiti

@kayleenartlover Thanks for the info! Actually my products are more than just stickers, but maybe I have a setting wrong to where Redbubble only shows the stickers. I'll have to look into fixing that, because I've put things on shirts, hats, bags, coasters, etc.

lpetiti

@ArtMelC That's all great advice! I was telling my fiancé that I have to get out of my hipster mindset of "I want to do something REALLY different" and maybe I want to start doing some of the stuff you listed. Given that I now see that as some of my most common feedback is something I take as a sign that I'm going to start working on cute stuff too.

It's interesting you mention utilitarian stuff as well because I was thinking about doing some digital downloads and such as well with some of those things listed. I'm a teacher as well so I know a couple of places that I might be able to market some stuff too.

AngelinaKizz

@lpetiti I agree with Mel, and with you being a teacher, I feel like you’d do well with leaning into educational materials. You know from experience what would have bettered your classroom, and what works well for teaching children. I’d really try leaning into that knowledge that you already have.

lpetiti

@AngelinaKizz thanks!