This episode is undoubtedly useful for self-publishing authors or aspiring authors, yet I feel it neglects some aspect of entering the illustration world today. I totally agree with everything that is said about working with self-publishing authors - all very good reasons to steer away from those projects. But as I started promoting myself end of 2016, I got confronted with a wide variety of clients that are neither publishers nor self-publishing authors.
There's small publishers all over the world which will not pay good advances...some would not pay any advances at all. Yet they have the machinery, the design, printing and distribution, and may well submit the books to awards and sell foreign rights.
There's educational publishers or the educational imprints of big publishers, who will not pay royalties (and normally pay little) but may be a foot in the door. There's advertisement contracts, which will pay nicely but will do copyright buyout.
There's companies who are not publishers but will commission picture books for whatever reasons and hire the whole team needed - yet have no idea how publishing is coordinated.
There's app producers, animation studios, educational organizations, T-shirt companies...all hiring illustrators in different forms and ways.
Entering the traditional publishing world today as an illustrator is a really tough call. I consider myself very lucky that it took me only about one and a half year to get my first trade book contract, and I have to credit my agent in full for procuring that. A visit to Bologna Book Fair or to any large SCBWI conference gives a scary glimpse into how much of a buyer's market illustration is - so many talented young illustrators out there vying for jobs.
The "opportunity cost" is a very solid point to keep in mind...but if you are not getting any paid work it's tough to keep up motivation month after month (or year after year) and keep striving for the craft, the portfolio or your own projects. Writing and illustrating your own books is a nice endeavour if you have a realistic chance of selling them - which is not any easier. And turning down all jobs that are less than perfect becomes difficult if the perfect jobs take too long to materialize.
And then there's the whole topic of experience - every project I've worked on has brought me further in terms of process, discipline and self-awareness in ways self-initiated projects don't. Possibly every one of those less-than-ideal jobs has been a necessary step to get to the good ones.
I'm also not totally in tune with the idea that you can only do work you enjoy doing. Having worked as a designer, art director and in-house illustrator for years, I've had to do creative work I didn't particularly enjoy countless times. Even the worst briefs are opportunities to do good art - and sometimes I've been surprised by the experience. I'm currently working on a series of minimalistic illustrations for an app for my day job - nothing could be further away from my illustration style and yet I'm finding it surprisingly fun to do. I'm sure some of that will seep into my own style in a good way. I consider myself very fortunate to earn my living with art - I'm not so far (yet) that I feel comfortable putting conditions to that, though I can imagine that could well be the case one day.
I guess what I want to say is that I really enjoyed the podcast and all "10 reasons" are excellent points (particularly with regard to working with self-publishing authors) but may need to be interpreted in a flexible way when considering the challenges of starting a career as professional illustrator today.