logo design

[Erin.Cortese]

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[braden H]

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[NessIllustration]

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[A Former User]

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[BichonBistro]

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[NessIllustration]

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[BichonBistro]

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[NessIllustration]

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[Nyrryl Cadiz]

Oh, boy. This is tough.

[Nyrryl Cadiz]

@NessIllustration this is very helpful.

[APHOTICMOTH]

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[NessIllustration]

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[Erin.Cortese]

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[BichonBistro]

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[Erin.Cortese]

@BichonBistro While I was still in college I had a part time job in a prepress department redrawing logos for hours on end. We received them in every type of format imaginable, and we always made it work. To avoid a back and forth with the client, I would just supply multiple files types: high-res JPG, PDF, and SVG should be fine. I found the most requested file types to be EPS or PDF set to “editable” in export settings, with PDF being by far the most requested. For the logos, I personally prefer the first one because the base is more round and seems to have better flow.

[APHOTICMOTH]

I like the first logo as well.

[APHOTICMOTH]

Maybe thin the chains a bit. Just an idea.

[BichonBistro]

@Erin-Cortese Thanks Erin, I hope this will not be a major headache for the person in the pre-press department, but it’s good to know it can work even if I can’t get the head vectorized. Your experience as a designer has been so helpful!

[BichonBistro]

@CLCanadyArts good idea Cassandra! And easy to implement —I got a discount for Affinity Designer, but even at $19.99, it’s a very worthwhile tool and I’ve barely scratched the surface.

If I knew how to add tags to an existing post, I would definitely tag Affinity Designer. Thank you so much @Adriana-Bergstrom for mentioning this software!

[BichonBistro]

@Erin-Cortese another few questions Erin—if my saved file is editable, can the print house easily change the black to whatever color might strike the client’s fancy for scales and/or text? I’m thinking I don’t want to open the color can of worms...

Should I preserve all layers and group them according to visual element or combine/flatten layers so that all features of the scale (finial, center pole, horizontal balance, chains, bowls) and dogs (body, head, paws, shadows) are simplified?

As a person who had to do pre-press work, which made your job easier, more underlying detail or simplified elements? Thanks!