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It’s 2023, Thoughts on Social Media for Artists:

Questions & Comments
social media marketing success
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  • tomparsonsart
    tomparsonsart last edited by tomparsonsart 4 Feb 2023, 23:04 4 Feb 2023, 22:40

    Social media isn't working for me. None of my posts get seen at all on either twitter or instagram, and I haven't gotten any random new followers in a long time. I get a lot of spam account followers. Sometimes people I follow will return the favor, which I do appreciate. I do have a few art directors and artists that follow me and check out my instagram stories every time I post one. It's one of the things that keeps me posting every week. My art and posts are inconsistent at this point, so I know that doesn't help. I feel like my time is better spent just drawing and making projects right now. I'm also trying to build my email list. I've had success with cold emailing and gotten jobs that way.

    www.tomparsonsart.com
    https://www.instagram.com/tomparsonsart/

    Jeremy Ross 1 Reply Last reply 5 Feb 2023, 00:22 Reply Quote 1
    • Jeremy Ross
      Jeremy Ross @tomparsonsart last edited by 5 Feb 2023, 00:22

      Thanks for sharing @tomparsonsart! Love your work!

      https://www.instagram.com/jeremyrayross
      https://www.jeremyrayross.com/
      https://twitter.com/jeremyrayross
      https://jeremyrayross.substack.com/

      tomparsonsart 1 Reply Last reply 5 Feb 2023, 02:38 Reply Quote 1
      • tomparsonsart
        tomparsonsart @Jeremy Ross last edited by 5 Feb 2023, 02:38

        @Jeremy-Ross No problem. Thanks, I love yours as well! I also wanted to mention, I've been scouring magazines and the internet to find emails for CD's and AD's at magazines and publishers, and it's been tough at times. But I've been able to find some folks on LinkedIn and have connected with a few. I send an intro note and a link to my website. When I post art on instagram, I also post on LinkedIn. I feel like it's easier for my connections to see and not get lost in the noise. But who knows? Nothing has materialized yet. I also have a couple of previous clients I keep up with this way.

        www.tomparsonsart.com
        https://www.instagram.com/tomparsonsart/

        1 Reply Last reply Reply Quote 1
        • danielerossi
          danielerossi last edited by 5 Feb 2023, 13:51

          Be sure to also interact as well. That is, leave genuine comments and such on other people’s posts. That’s the whole point of social media. Social. Building a relationship with your followers and those you follow. Then eventually, they will start sharing your stuff, telling people about you, etc.

          https://www.instagram.com/heyfrankybanky

          Jeremy Ross 1 Reply Last reply 5 Feb 2023, 15:53 Reply Quote 2
          • Jeremy Ross
            Jeremy Ross @danielerossi last edited by 5 Feb 2023, 15:53

            Thank you @danielerossi, great advice!

            I’ve been watching a lot of YouTube videos on the topic, including the one from our very own @NessIllustration, and have decided to give it a shot!

            The community here on SVS is technically Social, so I’ve been doing it all along, just differently,

            I’m taking the plunge!

            https://www.instagram.com/jeremyrayross
            https://www.jeremyrayross.com/
            https://twitter.com/jeremyrayross
            https://jeremyrayross.substack.com/

            carlianne 1 Reply Last reply 5 Feb 2023, 18:15 Reply Quote 4
            • carlianne
              carlianne @Jeremy Ross last edited by 5 Feb 2023, 18:15

              @Jeremy-Ross well let us know where to find you! 😊 But try not to let it distract you from building your portfolio 💛

              Btw I checked out your bedding and licensing art and it's great! I'd love to see you use that style and color palette in an illustration.

              Check out my art and tutorials :)

              Instagram: www.instagram.com/carliannecreates/

              Youtube:
              https://youtube.com/c/CarlianneCreates

              Shop: www.carliannecreates.com

              Jeremy Ross 2 Replies Last reply 6 Feb 2023, 05:12 Reply Quote 2
              • Jeremy Ross
                Jeremy Ross @carlianne last edited by 5 Feb 2023, 20:14

                Thank you @carlianne! Will do!

                https://www.instagram.com/jeremyrayross
                https://www.jeremyrayross.com/
                https://twitter.com/jeremyrayross
                https://jeremyrayross.substack.com/

                1 Reply Last reply Reply Quote 1
                • Jeremy Ross
                  Jeremy Ross @carlianne last edited by 6 Feb 2023, 05:12

                  Hi @carlianne @danielerossi @Griffin-McPherson @kayleenartlover @kirsten-mcg @Kristen-Lango @ksfabian @Melissa_Bailey @NessIllustration @tomparsonsart

                  It’s official! I posted my very first Social Media Post, which happens to be a Reel!

                  https://www.instagram.com/reel/CoTfmsBpzUM/?igshid=MDJmNzVkMjY=

                  My IG account is in my signature below. Thanks again for all the great advice!

                  https://www.instagram.com/jeremyrayross
                  https://www.jeremyrayross.com/
                  https://twitter.com/jeremyrayross
                  https://jeremyrayross.substack.com/

                  danielerossi NessIllustration 2 Replies Last reply 6 Feb 2023, 15:56 Reply Quote 3
                  • danielerossi
                    danielerossi @Jeremy Ross last edited by 6 Feb 2023, 13:30

                    @Jeremy-Ross Congrats! I’ve followed you and liked your posts . You really got the hang of Instagram very quickly!

                    https://www.instagram.com/heyfrankybanky

                    Jeremy Ross 1 Reply Last reply 6 Feb 2023, 15:16 Reply Quote 2
                    • Jeremy Ross
                      Jeremy Ross @danielerossi last edited by Jeremy Ross 6 Feb 2023, 15:19 6 Feb 2023, 15:16

                      Thank you @danielerossi! I’ve always loved making videos, so I’m having fun with pairing it with my art.

                      Thank you so much for following me 🙏

                      https://www.instagram.com/jeremyrayross
                      https://www.jeremyrayross.com/
                      https://twitter.com/jeremyrayross
                      https://jeremyrayross.substack.com/

                      1 Reply Last reply Reply Quote 1
                      • NessIllustration
                        NessIllustration Pro @Jeremy Ross last edited by 6 Feb 2023, 15:56

                        @Jeremy-Ross Congrats!

                        vanessastoilova.com
                        instagram.com/vanessa.stoilova/

                        Check out my Youtube channel for tips on how to start your career in illustration! www.youtube.com/c/ArtBusinesswithNess

                        1 Reply Last reply Reply Quote 1
                        • kylebeaudette
                          kylebeaudette last edited by 6 Feb 2023, 17:22

                          Others have covered it pretty well, but I'd say social media isn't optional at this point.
                          My publisher asked me to get my following up by 12 thousand (!!!) when we first talked. I was at 3 thousand, and was soo happy about that. When she said the base number for them to be interested was 15k, my heart sunk. I worked hard at it (two posts a day, reply to or like comments...) And also worked on my drawing ability every day. I draw for at least about an hour daily. People see the improvement and like to follow someone that posts a lot, or the algorithm likes that.

                          I also paid for some boosts and ads, and I think instagram liked that. They worked, anyways!

                          I made friends with some big artists by talking to them on instagram, and they shared my stuff in a post or a story and that's huge. Also, people seeing that some big artist follows you is a big deal. So, hunt for those white whales!

                          Instagram- www.instagram.com/kyle_beaudette/
                          Www.twitter.com/kylebeautweet
                          Www.etsy.com/shop/Artofkylebeaudette
                          https://youtube.com/@kylebeaudette?si=ComtMDsVyK1HPn55

                          Jeremy Ross von_Nimmermehr Jean Watson 3 Replies Last reply 9 Feb 2023, 22:58 Reply Quote 4
                          • Jeremy Ross
                            Jeremy Ross @kylebeaudette last edited by 6 Feb 2023, 17:47

                            Hi @kylebeaudette, thank you for sharing your feedback, that’s pretty much what I’m hearing from others; however, to hear directly from a publisher that 15k is the goal is very transparent.

                            https://www.instagram.com/jeremyrayross
                            https://www.jeremyrayross.com/
                            https://twitter.com/jeremyrayross
                            https://jeremyrayross.substack.com/

                            kylebeaudette 1 Reply Last reply 6 Feb 2023, 18:21 Reply Quote 0
                            • kylebeaudette
                              kylebeaudette @Jeremy Ross last edited by 6 Feb 2023, 18:21

                              @Jeremy-Ross it was a shocking number, and I don't think it's accurate. I've seen people with 800 get deals.

                              Instagram- www.instagram.com/kyle_beaudette/
                              Www.twitter.com/kylebeautweet
                              Www.etsy.com/shop/Artofkylebeaudette
                              https://youtube.com/@kylebeaudette?si=ComtMDsVyK1HPn55

                              Jeremy Ross 1 Reply Last reply 9 Feb 2023, 03:45 Reply Quote 2
                              • Jeremy Ross
                                Jeremy Ross @kylebeaudette last edited by 9 Feb 2023, 03:45

                                Congratulations @kylebeaudette for 40,000 Followers!

                                https://www.instagram.com/jeremyrayross
                                https://www.jeremyrayross.com/
                                https://twitter.com/jeremyrayross
                                https://jeremyrayross.substack.com/

                                1 Reply Last reply Reply Quote 3
                                • von_Nimmermehr
                                  von_Nimmermehr @kylebeaudette last edited by 9 Feb 2023, 20:23

                                  @kylebeaudette seems like you are one of those white whales with your 40.000 😅

                                  Website: www.von-Nimmermehr.com
                                  Instagram: https://www.instagram.com/von_nimmermehr_illustration/

                                  1 Reply Last reply Reply Quote 2
                                  • Jean Watson
                                    Jean Watson @kylebeaudette last edited by 9 Feb 2023, 22:58

                                    @kylebeaudette Love your work - I've noticed it here a few times - so I'm pleased to hear you have plenty who agree! Roughly over what period of time did it take you to get from zero to where you are now?

                                    kylebeaudette 1 Reply Last reply 12 Feb 2023, 04:15 Reply Quote 0
                                    • AngelinaKizz
                                      AngelinaKizz last edited by 9 Feb 2023, 23:25

                                      Wow 15K when the algorithms are making it harder to be seen! That's wild. I guess I better start posting more 😞 . Is it OK if I have a love hate relationship with social media? Ugh.

                                      www.evarartistry.com
                                      www.Instagram.com/evarartistry/

                                      Griffin McPherson 1 Reply Last reply 10 Feb 2023, 00:10 Reply Quote 4
                                      • Griffin McPherson
                                        Griffin McPherson @AngelinaKizz last edited by 10 Feb 2023, 00:10

                                        @AngelinaKizz definitely, it drives me crazy these days. It feels we have to post super frequently, use reels, post lots of stories, and have very consistent content and even then the algorithm might just decide it’s not enough. I’ve seen some amazing artists showing how much their reach has decreased in the past year or so and it’s pretty depressing.

                                        1 Reply Last reply Reply Quote 1
                                        • ksfabian
                                          ksfabian last edited by 10 Feb 2023, 00:21

                                          I found this video today and found it super informative. He talks specifically about how to build a social media platform as an artist and quotes this interesting book. I'm still unsure what social media platform is best, but he has a great point, if it's not something you enjoy using, it's probably not best for you. https://youtu.be/HOr1mEmjk0Q

                                          ksfabiancreations.com

                                          1 Reply Last reply Reply Quote 3
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