Question on: How to get your First 10K Followers.
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@nowayme Great point - yes, the use of hashtags is almost a science. You want hashtags that are relevant and yet not overused (or you will never make those precious 9 spots!). I tend to err on the side of excess and try to use all hashtags I can think of for an image. There are some that people recommended to me that I never use, like "Illustrationbest" or "Illustrationoftheday" - I feel like a cheater using those. Do you have any experience with these ones?
As for Twitter, I use it much the same way as Instagram - just with less text available. I normally mirror every post to all my channels (apart from Behance, which is a different beast altogether). With Twitter I retweet more and interact more (in terms of entering cnversations) and have met some pretty cool people that way. I also use Twitter for random text-only posts about books or inpiration or work habits - whenever I feel like sharing something non-image-based. -
@smceccarelli I do use #illustration_best, #best_of_illustrations and other similar # because they are "linked" to a potential "hit maker" (in their profile it says use XYZ # to be featured) although I do feel like a cheat when I use them haha! (I definitely do not think I am a "best of" anything right now)
Thanks for the Twitter explanation - I just started following you and seeing how you use it clarifies things a lot. I am still not sure I understand how people finds others on twitter since you usually aren't supposed to use as many # on twitter vs IG...
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As a very recent Inatagram user I found myself baffled by why people kept unfollowing me ,I felt I had done something personally wrong or the art was so bad I had chased them away (this still might be the case) I am glad to read all your comments and now realise they want me to follow them and then drop me when I do follow them back it all makes sense now.This social media is a complicated business
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I only have 201 followers at this moment, after a little over a year on IG, and I average between 35 - 49 likes per post, whether a WIP or "finished" illustration. I will reiterate what others have said that it boils down to content that is good and relevant to those who follow you. For the majority, that is why they followed you. I don't think I would have as many followers if it was a numbers game. My followers vs people I follow gap was wide when I started, and pretty much still is. If I like a person's art, but their non-art posts out-weigh the art posts, I won't follow them, even if they have followed me. I can barely, if ever, get thru the 375+ people I follow, so I want to know that the majority of posts I see are art-related, and I think most other artists feel the same. Hope that helps!
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@tombarrettillo - Yes. Thanks:)
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@eric-castleman - What app are you using to see who unfollows? Thanks:)
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@pamm I use an app called "follow free" on the ios store.
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@eric-castleman - Thanks! I'll check it out. The fake follow stuff happens to me a lot too:)
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I've honestly never thought about that part of it. Who I follow is purely based on what I want to see in my feed. More and more I pay more attention to the interaction in an artists posts. Do they respond? Is it a real response, or a quick, short response? Take @Jake-Parker for example. I couldn't tell you how many followers he has but I can tell you he has 70 or so comments in around an hour or so, and the guy is really good about responding, and responding genuinely
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Anyone know of a good tool/ app for managing twitter. My account is pretty old and I'd like to narrow down a lot of people I'm following but going through two thousand accounts is a bit much. I'd like to narrow it down to only artists, reps, publishers, and people who follow me.
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So much insight! I'd have to agree with the general consensus of never really thinking about it when I find a cool artist I like on instagram. It's more about the content. For my page I end up trying to only follow people who inspire me so my feed can just be a stream of creativity. I've been posting up to 8-9 months and just steadily posting everyday for that long has gotten me a decent amount without needed to really follow anyone back JUST for the follow.
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@smceccarelli What kind of conversations do you jump into? Ive been trying to grow on twitter and I'm finding it kinda hard. I'll try to find conversations to jump into but most of it is just people complementing the art posted. Is there a specific way you find engaging conversations?
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@cmetznerdotcom Sometimes I will ask an artist about his/her technique or process (or answer questions to that effect). Conversations about books are also easy to start and jump into. Positive comments on somebodyĀ“s work are good, but then they should be something more than "great!". You can mentione another artist you compare the work to, or mention why or what you particularly like the work. There are all good ways to start meaningful conversations, and I am sure there are many more!
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Once, my friend try to follow his profile by making a great conctent. He just take photo of his everyday life, post videos where he is playing the guitar. There is nothing special in what he is doing, but he've got 17k subscribers. I was surprised! Of course, he use advertising on instagram. He led an active life by publishing photos, videos and then his page was hacked because he was not protected enough. Anyway, I try to do the same by using servises, make a few post everyday, but carefully. What can you say about this one servise - https://instafollowfast.com/ , is it worth trying?
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I am following more people than follow me, but I think that is because Iām learning. So Iām following people who I can learn something from. I have been weeding out some that are not relevant to art recently because as @tombarrettillo says, itās difficult to get through all the new posts unless you want to spend hours on the internet.
For two years I had about 35 followers on my business feed, friends and family. I was very discouraged, then someone I followed started a blog called smart artist income using Instagram tactics to increase your following and sales. I started off using the hashtag suggestions and doubled my following the next month. Still, 70ish followers was not a lot, but it gave me insight into what hashtags were working. I also abused tagging for a while, it worked a little bit, but like @smceccarelli, I was thinking it was too rude. So I only tag now when a āmultiplierā says its okay in their profiles. Seven months later and I have 120 followers. Itās still not a lot, but it is steadily growing now, so Iām no longer frustrated.
I would love to hear how to find the Art Directors and Editors on Instagram and Twitter, so that I can silently stalk them for a while to learn what I need to do to make them love me. Lol. Iām actually serious, though. How do you find them? Exactly? (0.0)
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I think @TessaW nailed it regarding the importance & non-importance of the follower/following ratio.
I wouldnāt worry too much about followers per-say. You need to ask yourself what your ultimate goal isā¦ ultimately get paid for you art. Iād prefer to have 100 followers who regularly buy my art than 10K followers where they just ālikeā my art.
That being said, just putting out good content isnāt enough. Just like @smceccarelli stated marketing your work is important. Leveraging off influencers and curators is always a good strategy for any marketing platform.
There are plenty of paid and free curators on Instagram that you can leverage off. I would hesitate paying, but with many of them if you tag them you go into a ādrawā to be featured. Iāve had one of my portraits featured and I got around 50 new followers.
Also, spend time to consider who you are targeting. @smceccarelli mentions they try to get their work infront of childrens writers, editors and art directors ā people that will directly contribute to the bottom line. Consider the audience different curators and influencers have. Are their followers your target audience?
The same goes for hashtags. Consider what type of hashtags your target audience will follow.
Regarding @Alexis-Janis question regarding buying instagram followers. I would avoid this. Why? Firstly, many of these services can use bots, and if they don't many of the followers are usually low low quality. I wouldnāt bother. Iāve never had any long term succeed using these shortcuts with client accounts.
Also consider how you can direct traffic outside of Instagram to your Instagram.
- Do you have an email list? Encourage them to follow you on Instagram.
- Do you show your art at markets or conventions? Get them to sign up to your email list or Instagram.
- Are you successful on other social media? Promote your Instagram on other social platforms.
- Have you considered guest posting on a childrenās writers website? You can link to your website or Instagram from there.
- Maybe you know of a podcast that art directors listen to? Come up with something of value you can share with their audience, and reach out to the podcast host.
Hope that gives you some ideas.
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For me, I just try to be the kind of follower that I want to have. So all that means is, I follow only people who are posting things I'm truly interested in, and if I'm not into what I see someone posting, I un-follow them. When I see something I really like or have a thought about, I make a comment. I keep my posts focused on my art with an occasional personal post now and again so they know who I am. I have slightly more followers than accounts I'm following, but a lot of that has to do with me being followed by friends/family who I don't follow back--I prefer to keep my IG feed about art and my Facebook feed about friends/family.
However, I'm not really focused on building a following right now, for where I am I'm mostly interested in networking with other artists. That means I'm following hashtags like #kidlitart and #childrensillustrator and connecting with people using those.
Speaking of, I don't think I've seen many SVS people in the #KidLitArt chat on twitter on Thursday nights, but you all should join in! Truth be told its all I really do on twitter.... someday I'll have a full social media strategy, but for now I just do what I feel good about and let the rest go. (Mothering takes all my focus, guys.
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I am getting my doctorate in Instructional technology and this is just about the most interesting thread right now. I literally just finished writing a discussion post on using Twitter to develop oneself professionally and then this post shows up on the forum. I am learning a ton from you and am following many of you on IG now after reading your comments. This is WAY better than textbooks. Keep it up!
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@smceccarelli
As always you did your homework! Fantastic and real-life information!
The concept of multipliers fascinates me. Is, in reality, the same as always but translated to the digital world. A boxer friend of mine is patenting a new training punching bag and is next step is to give for free the first prototypes to famous boxers so they film themselves training with it and post it in Instagram.
Multipliers are what in the real world we call "connectors" which are one of the three types of persons that are key to epidemics (when an unknown product becomes successful in a short period of time, the equivalent to digital world term "go viral") There are "connectors", "Mabens" or connoisseurs, and "salesmen" or persuaders.
Malcolm Gladwell explains these concepts in his book "The tipping point", which I recommend.
I wonder if we can learn more from this, I mean, how Mavens and Salesmen translates into Digital world, etc.
Thanks for your contribution! -
@chrisaakins Well you can bring some information too